Retail Research
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Retail Research

Retail Research

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Description:

Published: April 17, 2017 0 0 144
By: Nataly Troncoso, California State Polytechnic University Pomona
Category: Business
Hashtags: #Business #dataanalysis #MarketResearch #Research

During a marketing research course, I generated a research in order to determine different pricing practices utilized by different retailers. I constructed a basket of basic clothing articles, which would serve as the vehicle of comparison through the different retailers that were to be observed. After data collection, analysis gave way to the different insights that compose my report.